Quantitative Pyschological Insights
Synaptiq uses a variety of cutting edge psychological tools to support VCs and mid-sized PE firms with enhancing their investment outcomes.
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This data science driven approach to psychology allows for numerical insights that can drive predictive outcomes for investors.
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This approach also avoids common biases found in traditional psychological assessments and is therefore a much more robust solution for gleaning psychological insights in investment scenarios.
Helping Investors
Quantitative Psychology Converts Abstract People Behaviour Into Concrete Numbers
By utilising Synaptiq's quantitative psychology approach, investors can:
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Greatly enhance their management DD
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Improve the potential of their current portfolio companies
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Develop predictive insight into what constitutes the ideal person to run and grow companies
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Develop novel investment insights that can be utilised to win over LPs and improve investment decsions
HOW IT WORKS
Synaptiq's AI Powered Language Analysis Tool
Synaptiq is able to learn complex psychological insights from how people speak and write.
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Using an extremely well studied and validated psycholinguistics model, Synaptiq is able to learn an incredibly complex amount of things about a person, just from how they communicate.
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Using language means quick, highly accurate and uniquely insightful quantitative and qualitative insight for investors.
Why Language?
In commercial settings where using clinicians is impractical, psychometric tests are often relied on.
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However, in these settings most test takers are consciously or subconsciously aware that they are being assessed, so, they answer questions in a way that is inherently biased, i.e. they give answers that they think the test takers want to see.
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These tests are also limited in their scope of what they can capture, and in many cases, tests only capture a relatively narrow scope of someone's psychology. ​
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Instead, with language, when people are speaking or writing freely, their communication styles are automatic (bias free) and this tell us an incredibly large amount about their real psychological profile.
THE DATA POWERING SYNAPTIQ
27,000+
Research citations for the psycholinguistic model Synaptic uses
50+
Years of academic research into quantitative psychology
200+
Validated psychological traits measured
PARTNERS & ACCOMPLISHMENTS
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SUPPORT & WINS
To date we have had support from several partners who have helped bring our company to life.
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We are currently working with multiple firms that include VCs, Start Ups and Recruitment firms.
King's College London Entrepreneurship Institute
Presenter at London Demo Day 2024
NACUE Varsity Pitch Semi Finalists
Get In Touch
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